Visual Effects

Toyota | Born From Invincible.

THE BRIEF

The MPC team were entrusted with creating a blended world of multiple terrains, creatures and climates through first-class VFX and color grade — all while honoring the rich history and legacy of Toyota’s iconic truck lineage leading up to the reveal of the all-new 2022 Toyota Tundra.

THE APPROACH

Producing the ultimate mosaic of VFX and color, our artists were tasked with creating multiple environments and weather conditions out of footage shot from the California desert including a snowstorm, forest fire, the Australian Outback and the Serengeti. Other key VFX work was the creation, animation and compositing of fully CG animals, and a full recreation of the iconic Tundra-tow of the Space Shuttle Endeavor.

THE RESULT

The film has been viewed over 650,000 times on the brand’s YouTube account and was covered extensively within the media, with features in Adweek, Shots, and LBB.

Director
Antoine Bardou-Jacquet
Client
Toyota
Agency
Saatch & Saatchi
Production
Partizan
VFX
MPC
View full credits

The worlds were stitched together by flowing camera moves and a stylized dust simulation. The enhancements made by color grading evened out any disparities between shot footage and worked to set a distinct look for each vignette to shape its own identity and geography. Jointly, the MPC team pulled off seamless transitions with a wide variety of stunning VFX.

Credits
Agency Team

Saatch & Saatchi

CCO Jason Schragger 
ECD John Payne
Executive Producer Pamela Parsons
Account Manager Marlon Sagapolu
Business Director Dorn Reppert 
Production Assistant Pamela Parsons

Production Team

Partizan

Executive Producer Lisa Taucher
Producer Louis Saint-Calbre
Production Manager Kelly Martin and Lisa Tauscher
Director Antoine Bardou-Jacquet
Cinematographer Glynn Speeckaert

Edit House & Editor Cabin
Edit Debbie Berman
Sound Designer Lime Studios
Music Feeling Good, Nina Simone

Post Production Team

MPC

Executive Producer Elexis Stearn
Producer Nicole Saccardi + Sarah Brennan-Athas
VFX Coordinator John Edson
Creative Director Rob Hodgson
3D Supervisor Miguel De Los Rios Vila + Julian Fitzpatrick
2D Supervisor Gustavo Bellon
Animation Lead Samir Patel
Colour Mark Gethin

3D Team
Artists Andy Sheng, Dan Bodenstein, Josh Harrison, Yang Gao, Michael Reed, Pascual Rubio, Tim Kafka, Brendon Echsner, Mason Dash, Navin Pinto

2D Team
Artists Theo Maniatis, Andy Roberts, Hector Cabrera, Michael Dobbs, Navid Sanati, Pedro Acosta, Peter Sidoriak, Eric Fulghum, Giovanni Bucci, Joshua Pena, Joe Mackedanz

3D Lighting Francisco Fraga
Compositors Esther Song, Aditi Khosla
Line Producer Dipesh Mahesh Gajjar
Production Coordinator Taruna Sehgal, Aditi Tiwari, Gaurav Joshi
2D Head Siju Murugan 
3D Supervisor Jacob T Oommen
2D Supervisor Vivekananthan R
Comp Lead Vivek Gopalrao Tekale 

Comp Team
Artists Karthikkeyan M D, Shaik Ahamed Basha, Shalwin Shaiju, Saravanan D, Geetesh Gajanan Tari
Asset Lead Manjunath R

Asset Team
Artist Devdutta Gayen, S Shashi Kumar, Selva Kumar K, Vignesh Sivakumar, Vivek Mayanglambam

DMP Supervisor Gowri Sankar Velusamy D

DMP Team
Artists Winnie Sharma, Srinivas Achary, Dhaval Shashikant Bhanage

FX Lead Mohan P
Light Lead Aritra Kumar Sarkar 
Light Artist Amit Biswas 
Animation Supervisor Mahesh M S 
Animation Artist Shiny Rajan
Matchmove Lead Elangovan Ganeshan

Matchmove Team

Artist Muruganantham T, Pranav Parag, Suhas N, Karthick K, Avaneetharan Karuppasamy, Nishant Ekka, Shakti jadhav, Konduru Achiraju, Sathya Narayanan, Smijumon Viswanathan
Prep Supervisor Silambarasan R P 

Prep Team
Artist Bijeesh K U, Mohanakrishnan C, Sangeetha M, Shyam Babu, Yasasvini Vagampalli, Akhil K.P., Arulanandhan P, Jayakumar R, Joshi John, Kiran Veeraswarapu, Naresh Kumar Nandaluru, Pitchuka Suresh
Roto Supervisor Kunal Dilip Bendke, Rohit P Charde, Prasanta Maiti
Roto Lead Mahendranatha Reddy

Roto Team

Artists Rahul Mane, Alok Sikdar, Deelip Prajapati, Sudev S, Suraj Shinde, Thulasi Ram, Anurag Singh, Imrojul Khan, Shamim Zamir Khan, Shekar Alle

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